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https://photo.greenpeace.org/asset-management/27MDHU9DEAD
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Keywords
Actions and protests
KWCI (GPI)
Livestock
Meat
Meat and Dairy (campaign title)
Text
Activists Rebrand Proviande in Bern, Switzerland
Greenpeace activists rebrand Proviande, the trade organization of the Swiss meat industry. The activists change the logo of the company into the word "PROLOCAL" at their facilities in Bern to make appear that Proviande has finally recognized how environmentally and climate-damaging the feed imports of intensive Swiss livestock farming are.
In original language:
Aktivisten machen ein Rebranding von Proviande
Greenpeace-Aktivisten rebranden Proviande, die Branchenorganisation der Schweizer Fleischindustrie. Die Aktivisten wollten den Anschein erwecken, Proviande habe endlich erkannt, wie umwelt- und klimaschädlich die Futtermittelimporte der Schweizer Massentierhaltung sind.
Unique identifier:
GP1SUV1V
Type:
Video
Shoot date:
23/02/2021
Locations:
Bern (Switzerland)
,
Europe
,
Switzerland
Credit line:
© Greenpeace
Duration:
9s
Audio format:
Mute
Ranking:
★★★★ (E)
Containers
Shoot:
Activists Rebrand Proviande in Bern, Switzerland (Video)
Greenpeace activists rebrand Proviande, the trade organization of the Swiss meat industry. The activists wanted to make it appear that Proviande has finally recognized how environmentally and climate-damaging the feed imports of intensive Swiss livestock farming are.
Related Collections:
Activists Rebrand Proviande in Bern, Switzerland (Photos & Videos)
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