Greenpeace projects onto a tree messages and various images of animals and people living in the Amazon, to raise awareness on the forest fires crises undergoing in the Amazon rainforest.
Forest fires have been ravaging the Brazilian Amazon region. The number of fire outbreaks recorded in the Amazon in 2019 is one of the largest in recent years. Deforestation practices used to expand flatland and develop industrial farming is a major factor that causes fires in the Amazon area. Deforestation contributes directly to a change in rainfall patterns and temperature in the affected region.