(The preview is static, please download the file to see the GIF in motion)

"Why the hell would they do that?"
"It doesn't make any sense"
Text: Greenpeace.org/GreenNetflix

Netflix has changed TV for the better but now it is time for them to change our planet for the better. Today video streaming accounts for 63% of global internet traffic and this is set to reach 80% by 2020, representing a huge and growing energy footprint. We believe our digital lives and the data centres that host them should be renewably powered instead of relying on dirty energy like coal. Greenpeace is calling on Netflix to embrace innovation and join IT leaders like Facebook and Google in making a commitment to 100% renewable energy. Join the campaign for Netflix to go green at: www.greenpeace.org/greennetflix